Transforming UI & UX for a Leading Share and Stock Broking Client
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- Transforming UX & UI for a Leading Share and Stock Broking Client
140+ Tailored Mockups
Developed 140+ mockups, with 4 unique designs for each page.
Agile-Driven Delivery
Agile methodology ensured streamlined delivery, tailored to client goals and timelines.
Seamless API Integration
Enhanced website functionality and data synchronization with smooth API integration.
About Client:
- One of India’s largest share broking and trading firm.
- Jetup33 was tasked with making the customer's website 'the most user-friendly and seamless in the digital space' through our UI & UX Designing Services.
Key Challenges & Objectives:
- The customer needed a website that showcased their brand as a reliable and professional share trading firm, providing the best online trading experience through our UI & UX Designing Services.
- The firm sought a new website design with engaging UI to drive online traffic and enhance user experience. They lacked the expertise for a solid strategy, so they turned to our Website Development Company for help.
- We aimed to create an engaging and seamless user experience by enhancing the website's user interface and overall UI & UX.
- We use LMS and Bank APIs with custom logic to streamline and display dynamic stock information in the share market ecosystem.
The Solution:
Phase 1: Prototyping
- Our UI & UX Designing Services began with gathering client requirements and researching demographics, competitors, and industry standards. We developed a high-level sitemap and navigation strategy for a responsive, user-friendly website. Initial wireframes were created to outline the website's information architecture.
Phase 2: Style Concept
- Design mockups were crafted using Figma, adhering to brand guidelines and client preferences. We created over 140 page versions, optimizing key elements to enhance user experience.
Phase 3: Development
- Seamless Integration: We integrated the designed pages into a React JS site, ensuring smooth functionality and a cohesive user experience.
- Advanced APIs: Incorporated LMS and stock APIs to provide dynamic features and real-time data, enhancing the website’s performance.
- Best Practices: Adhered to best practices for custom CMS development, ensuring reliable and efficient implementation of specialized functions and features.
Phase 4: Testing and Deployment:
- Quality Assurance: Our Website Development Company rigorously tested the site for functionality, usability, compatibility, and performance to ensure it was ready for launch.
- Optimization: We optimized the website for fast loading times and adherence to core web vitals requirements. Tracking codes (Google Tag Manager, Google Analytics, etc.) were integrated for effective marketing insights.
- Deployment: After receiving approval from the quality assurance team, the website was deployed to a live server. It was tested again post-launch to ensure everything was functioning properly.
Phase 5: Post Launch Support:
- Ongoing Optimization: Our UI & UX Designing Services team collaborated with the SEO team to regularly re-optimize website pages and enhance performance.
- Maintenance and Support: We provided Website Maintenance Services, including code optimization and regular updates. This involved uploading and managing 50 blogs monthly to support SEO activities, as well as development support for new and existing features.
- Client Training: We trained the client’s team on efficient use of the content management system, ensuring smooth operation and effective website management.
The Impact:
The redesigned website, developed by our Website Development Company, greatly enhanced performance. Our UI & UX design services led to improved conversions, reduced bounce rates, increased online leads, and boosted user engagement. The SEO-optimized, user-centric design streamlined the Demat account opening process and delivered an exceptional user experience.
35 %
Increase in Conversions
40 %
Increase in Online Leads
45 %
Drop in Bounce Rate
55 %
Increase in User Engagement
- Design Tools Used: Figma & Photoshop
- Technologies Used: React JS & Laravel
- Server Used: Amazon Web Service
- Services Offered: UI & UX Designing, Website Development, Server Configuration & Website Maintenance
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